AROBS Transilvania – custom software development company
Most software ideas die in the planning deck.
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- Most software ideas die in the planning deck.
Built on 27 years of delivery you can stand behind

27 Years
shipping software

1300 engineers
in 10 countries

11,000+
Product customers worldwide

BVB Listed
Company

THE REAL PROBLEM
Most teams build before they know the opportunity is real.
The idea was never the problem. The problem is committing engineers, budget, and six months before anyone confirmed the thing is worth building.
By the time the demo lands, the market has moved – or the hard technical bet never worked in the first place. Feature lists grow. Timelines slip. Nobody can say which parts actually matter.
Doing nothing is expensive. Building the wrong thing is worse.
THE COST OF GUESSING
Months of build with no proof of demand
Budget spent on features nobody uses
Technical dead-ends found too late
Roadmaps no executive can defend
So we validate first.
Vision Mapping proves value, scope, and feasibility –
before a single line of production code.

HOW IT WORKS
AROBS Vision Mapping: idea to roadmap in one structured sprint.
One process that combines business analysis, market validation, technical review, and product strategy – so you leave with a plan you can fund.
Business goals & opportunity
We map your goals, blockers, and where a
new product actually moves the business.
No guesswork about what success means.
Scope & feature prioritization
We cut the noise. Only the must-have
features that prove the idea make it into the
MVP – the rest waits.
Technical feasibility & architecture
We pressure-test the risky part –
implementation options, scalability, and
constraints – before you bet on it.
Wireframing & prototyping
We sketch and test the core workflows, so
you see what works before anyone writes
production code.
Budget & timeline estimation
You get a clear, realistic roadmap with a fixed
price and timeline. From concept to MVP in
weeks, not quarters.
PoC in 7 days. MVP in ~30.
Then we build the full solution – or you walk away, having spent days instead of a quarter
to find out.

WHAT CHANGES
Here's what changes in 30 days.
DAY 0
Before Vision Mapping
Unclear priorities
Undefined scope
Budget guesswork
Untested technical assumptions
Planning cycles that never end
DAY 30
After Vision Mapping
Prioritized MVP roadmap
Scope locked to must-haves
Validated market opportunity
Feasibility proven with a working PoC
Fixed budget and timeline
Bring us your hardest idea. That's where we do our best work.
Book a 30-minute call. We’ll pressure-test your idea live and show you
exactly what a 7-day PoC and 30-day MVP would look like for it.
Horațiu Pop
Delivery Director, Life Sciences & IoT
Specialized in Life Sciences and IoT, Horațiu leads high-performing, globally distributed software delivery teams, ensuring alignment with strategic objectives and exceptional client outcomes. A proactive problem-solver and experienced mentor, he guides multidisciplinary teams in delivering innovative, customer-centric, scalable software.