Custom Software Development

Services and Products That Grow Revenue,
Cut Risk, and Outpace Competition

Outcome-based. Project delivered. AI-powered and secure from day one.

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See How We Work

The clients that trust us for custom software development service

Custom Software Development

Services and Products That Grow Revenue Cut Risk, and Outpace Competition.

Outcome-based. Project-delivered. AI-powered and Secure from day one.

Three Forces Are Reshaping Tech and Business Right Now.

The companies that will win over the next three years aren’t waiting for the perfect moment. They’re already moving with custom software development that delivers scalability and flexibility to the exact
client needs.

AI is compressing timelines.

Businesses that ship AI-powered platforms and products today will define their markets by 2027. Those who wait will spend the next decade catching up.

Regulation is tightening.

NIS2, medical device compliance, embedded systems security — the cost of getting it wrong has never been higher. The companies leading the pack build compliance-first custom software development services.

In-house application modernization is too slow.

Standing up a capable engineering team and your own custom software development capabilities takes 12–18 months. A proven partner gets you to market in weeks.

27 Years of Software That Wins

AI-Powered Order Management

Speed, precision, and adaptability are essential to winning and retaining customers. Our client, a prominent US-based supplier serving both B2B and B2C markets, manages an extensive catalog with hundreds of thousands of items in stock. While their product range positioned them as a trusted source for customers, the variety and volume of incoming orders created a significant operational burden. Using advances in AI and our expertise in custom software development, the AROBS team helped the client transform their order management process into a streamlined, automated, and intelligent system.

AI-Powered Log Analytics for Medical Pumps: Harnessing LLMs for safer operations and compliance

An AI-powered, LLM-enabled medical platform that collects and analyzes pump logs delivers significant business benefits by improving patient safety, operational efficiency, and regulatory compliance. Automatically analyzing pump logs, the platform can detect anomalies or incorrect settings, enabling proactive maintenance and reducing the risk of device failures or medication errors. It can streamline audits and reporting, providing traceable records for regulatory compliance, while aggregated insights on usage patterns, alarms, and performance trends support better resource allocation and strategic planning.

Ensuring audit compliance and cybersecurity resiliency for the insurance digital ecosystem

The main challenges in Avoca’s digital ecosystem are ensuring audit compliance and cybersecurity resilience. Therefore, the company continuously uses methods and processes to build a detailed understanding of existing vulnerabilities and potential risks that could lead to non-compliance during the audit. Working with Avoca meant leveraging our cybersecurity expertise to conduct a comprehensive evaluation of the company’s systems and to gather detailed reports on vulnerabilities, penetration testing findings, and CIS compliance. The objective was to improve preparedness by addressing potential non-compliance issues.

Our tech certifications

How We Work

AROBS has been thriving since its inception in 1998 in Cluj-Napoca, Romania, as one of the most important software development companies in the country. Today, we combine over 25 years of software engineering excellence with cutting-edge AI capabilities to drive innovation and business performance. Our team of specialists and our agile, well-tuned processes ensure consistent delivery of top-quality software and transformative results. Driven by excellence and powered by innovation, we’ve become a trusted technology partner for forward-thinking organizations around the world, helping them scale faster through intelligent software solutions.

Why Companies Choose AROBS for Custom Software Development: Decades-Long Partnerships

Pillar 1: Custom AI-powered solutions

Pillar 2: Security, compliance, and quality assurance by design

Pillar 3: Outcome-based, project-delivered

Pillar 4: Innovation Hub mentality.
Enterprise execution.
Seamless integration.

Pillar 1: Custom AI-powered solutions

Pillar 2: Security, compliance, and quality assurance by design

Pillar 3: Outcome-based, project-delivered

Pillar 4: Innovation Hub mentality.
Enterprise execution.
Seamless integration.

Global Systems Integration Services Model

We design complex software systems and make them work, wherever you are.

AROBS delivers globally leading systems integration services across Europe, the UK, North America, and the Middle East. Whether you need a team augmentation in London, a managed service running out of a CEE delivery centre, or a full turnkey custom software development project on the other side of the world, we bring the right people, the right methodology, and the right outcome, without the friction.

From strategy to deployment and stable production, under one roof

Our systems integration practice covers the full lifecycle. We start with Advisory, helping you define your target technology model, select the right vendor platforms, and plan your migration. We then move into delivery through structured Project services: solution architecture, front-to-back business analysis and development, test strategy, and go-live stabilization. And when your system is live, we stay. Our Upgrades, Run & Change practice handles everything from service management and release planning to L1–L3 support, binary upgrades, and run-to-kill decommissioning, providing the full support pyramid so client teams aren’t burdened with day-to-day operational issues. One partner for the entire custom software development cycle. Every phase.

Work with us the way that works for you.

We don’t believe in one-size-fits-all engagements. Depending on what you need, AROBS can work as an augmentation partner embedded in your team, on a fixed-price basis for well-scoped deliverables, as a managed capacity or managed service provider, or fully outcome-based. Delivery happens from your primary site, our UK or US global delivery centres, CEE nearshore hubs, or a client GDC.
Your project, your terms.

Bring RPA, ML, and AI into your development process, without the guesswork.

Automation and AI are no longer experimental. AROBS helps organisations in banking, retail, logistics, insurance, manufacturing, and telecoms discover where automation creates real value, build it through citizen development and enterprise automation programmes, and sustain it through managed services and Centre of Excellence augmentation. From process excellence and application modernisation to CoE build-out, our RPA consultants, solution architects, and developers get you from proof of concept to optimised production — fast.

Industries We Serve

We operate in industries with highly specific business requirements for their custom software development projects.

Let's Talk About What You're Building.

Whether you’re scoping a new product, scaling an existing platform, or
navigating a complex compliance challenge, our team has seen it before
and knows how to move fast without cutting corners.

CTOs & Tech Leaders

Let’s talk architecture, team structure,
and delivery model.

CEOs & Founders

Let’s talk software development process outcomes, timelines, and what success looks like for your business.

Product Managers

Let’s talk scope, velocity, and how we fit into your existing workflow.

Procurement & Enterprise

Let’s talk compliance, SLAs, security standards, and contract structure.

Proprietary Products

AROBS is Not Just a Custom Software Development Partner, but a Product Company Too.

Over 27 years, we have not only built software for others. We built our own proprietary products, deployed across Central and Eastern Europe and beyond, each solving an operational problem at scale.
They’re proof that we understand how software performs in the real world, under real pressure.

TrackGPS — Fleet Management That Pays for Itself.

Optimall Suite — Business Optimization for Sales and Distribution Teams.

HR and Payroll Software by UCMS. Built for Compliance.

Innovation Hub is Where New Products Are Born.

TrackGPS — Fleet Management That Pays for Itself.

Optimall Suite — Business Optimization for Sales and Distribution Teams.

HR and Payroll Software by UCMS. Built for Compliance.

Innovation Hub is Where New Products Are Born.

Five products. Tens of thousands of active users. Every one of them is built and maintained by our in-house engineering teams, which means we understand operational software profoundly.

We don’t just deliver custom software. We create products for fleet management to payroll compliance. Work with us!

Frequently Asked Questions

Where does AROBS deliver development services?

AROBS operates across Europe, the UK, North America, and the Middle East. Regarding our custom software development business line, delivery can take place at your primary site, at our UK or US global delivery centers (GDCs), at nearshore CEE hubs, or at a client-owned GDC. We match the delivery location to what makes the most commercial and operational sense for your custom software project.

What engagement models do you offer for the software development process?

We support five models: Augmentation (our specialists join your team), Fixed Price (a defined scope at an agreed cost), Managed Capacity (a dedicated team we run for you), Managed Service (end-to-end operational ownership), and Outcome-Based engagements (we're accountable for the result, not just the effort). Most clients combine models across phases of a software development programme.

SAS Grup-alarma.ro, one of the top fleet management solutions in Romania, is a part of AROBS Grup

AROBS acquired, in 2018, a company very well known in Romania for its fleet management system and solution – SAS Grup, headquartered in Bucharest. More about SAS Grup – read on alarma.ro

Skyshield Hungary – part of the AROBS Grup

AROBS Pannonia, our Hungarian branch, acquired, in 2019, the company named Skyshield, with a solid client base, with an excellent fleet management solution, and impeccable services in fleet tracking.

What does your advisory service cover?

As part of our software development services offer, Advisory spans three areas: Target Technology Model (functions, systems, integration architecture, migration strategy, governance), Target RTB/CTB Model (scope, sizing, training, SLAs, delivery model), and System Selection (evaluating ETRM, EDM, and risk vendor packages). We also run technical proofs of concept for analytic integration, cloud enablement, and DevOps — so you make decisions on evidence, not vendor promises.

Which industries does AROBS serve for RPA and AI integration?

Our emerging technology development practice is active across banking, retail, logistics, e-commerce, embedded systems, medtech, automotive, insurance, manufacturing, and telecoms. Each sector has distinct automation and integration patterns — we bring domain-specific experience alongside our technical capability so the solution fits your regulatory environment and operating model, not just the generic use case.

Can AROBS support a system we didn't build?

Yes. A significant part of our practice is Upgrades, Run & Change — supporting systems built by others. This includes service management, incident management, release planning, binary upgrade services, functional extensions, and legacy decommissioning. If you've inherited a system or need a new software development partner to take over operations, we do that.

What custom software development project types does AROBS handle?

We cover greenfield builds, extensions of existing platforms, upgrades, consolidations, and run-the-bank / change-the-bank programmes. Within each software development project, we bring full-stack delivery: programme and project management, solution architecture, front-to-back development across front office, payments, market data, collateral, and analytics domains, plus test strategy, DevOps, and go-live support.

What does "citizen development" mean in practice?

Citizen development is the practice of empowering business users, not just IT, to build and automate their own workflows using low-code and no-code tools. AROBS designs the governance framework, selects the right platform, trains your teams, and provides guardrails so that business-led automation scales safely and stays aligned with enterprise standards.

Who would be working on our custom software development project?

Depending on the scope, your team could include AI experts, RPA consultants, project managers, business analysts, solution architects, and developers — plus front-to-back SMEs in your specific domain. The people we propose are AROBS practitioners with direct experience in your technology and industry.

What security standards does AROBS work towards?

Regarding all our custom software development projects and our proprietary products, AROBS operates within the security and compliance frameworks required by its clients across financial services, insurance, and other regulated industries. This includes working within client-mandated information security policies, data-handling protocols, and access-control requirements from day one of an engagement. For specific certifications and audit documentation relevant to your organisation, our team will walk you through what applies to your scope during the contracting phase.

How does AROBS handle compliance in custom software projects for regulated industries?

Many of our clients operate under strict regulatory regimes, such as MiFID II, DORA, GDPR, Solvency II, and sector-specific mandates, depending on geography. Our custom software delivery teams are experienced working inside these constraints: building audit trails, supporting change management documentation, adhering to segregation of duties requirements, and coordinating with client compliance and risk functions throughout a programme. Compliance is treated as a design input, not an afterthought.